Showing posts with label billboards. Show all posts
Showing posts with label billboards. Show all posts

Tuesday, January 12, 2010

A love letter for you



"Love Letter" is a project by Stephen Powers in which he produces the sweetest street art I've ever seen. The large-scale murals are scattered throughout the city of Philadelphia - which is, appropriately enough, the City of Brotherly Love - and I think the sentiments are so adorable.

The project also helps bolster local small businesses by giving them free paperbacks documenting the project, which the businesses can sell to visitors, as well as by providing a free "sign school" to train area youth and businesses on how to paint their own signs.

Wouldn't you like to see these on your commute instead of just traffic?






Beautiful. And much better than the F-bomb laden graffiti you normally see. I'll be keeping my eyes open for these next time we're in Philly (which is often).

Monday, December 7, 2009

BMW and Audi play a game of chess

The importance of vigilance:

Audi put up a billboard in Santa Monica touting the challenge: “Your move, BMW” - only to find themselves outdone by a much larger billboard from Santa Monica BMW with the simple headline "Checkmate." I give major props to Juggernaut Advertising for spotting the Audi billboard and proposing the clever BMW billboard in response.

Just goes to show the importance of a brand (or their advertising agency) knowing their market and atmosphere.

Photo from BMW Blog.